A Director of Operations Joins The Pagewood Team

Kelly Baldwin | Houston Business Journals People On The Move

Kelly Baldwin joined Pagewood in 2023 as the Director of Operations. Kelly will be responsible for all day-to-day operations on behalf of the company and its investments across Pagewood’s platform. Kelly’s priorities are to make sure Pagewood successfully implements top-tier processes and keeps up with progressive growth across all facets of Human Resources, Accounting & Finance, Office Management, Investor Relations, and Recruiting & Culture efforts.  

Prior to Pagewood, Kelly served as Vice President – Operations at Lane Property Tax Advocates for eight years. She started in the property tax business as a Director of Client Relations and grew into other company functions such as Human Resources, Customer Service for growth and retention, Accounts Receivable, Accounts Payables and all financial duties of a growing boutique property tax firm. Kelly showed her strength and dedication working to align all clients for the protest season and then into the arbitration & litigation part of the process to achieve maximum results for the client.  During Kelly’s career with Lane Property Tax Advocates, she was instrumental in growing operations from 4 people to 13 personnel with a company portfolio that had a footprint in 88 counties in Texas and still growing. 

Kelly Baldwin has a Bachelor of Business Administration degree with a specialization in Management from Texas Lutheran University in Seguin, TX. Kelly is active in the community and currently serves in the West Houston Leadership Institute Class of 2023.  Kelly has been married to Greg for over 20 years and they have two boys, Grant and Kevin. Grant attends Bridgeland High School and is on the golf team; Kevin attends Salyards Middle School and plays club soccer and enjoys theatre arts program. When Kelly is not working, she loves to travel and kayak with her family.